Today, Lay’s revealed their four newest flavors: “Southern Biscuits and Gravy,” “Kettle Cooked Greektown Gyro,” “New York Reuben,” and “Wavy West Coast Truffle Fries.” Here’s what Lay’s said about each flavor and its creator: Flavor No. 1: Lay’s Southern Biscuits… Lay’s Reveals Annual Fan-Submitted Flavor Contest Winners